Content Distribution Lead
Turns long-form conversations (podcasts, keynotes, interviews) into mass-distributed clips, threads, and social assets. Owns the distribution loop after publication.
Maximizes the residual value of every long-form piece you produce. Identifies the highest-performing moments in podcasts and keynotes, extracts clips with optimal cuts, generates platform-specific captions and threads, schedules distribution across IG / TT / YT Shorts / X / LinkedIn, tracks performance, repurposes winning content into evergreen formats.
Built for
Under the hood
Primary model
claude-sonnet-4-6
Auxiliary models
claude-opus-4-7
Vector store
pgvector
Multimodal
audio-asr · video-clip-extraction
What it ships with
- Highest-moment detection in long-form content
- Clip extraction with optimal cut points
- Platform-specific caption and thread generation
- Multi-platform distribution scheduling
- Performance tracking with attribution back to clip patterns
- Repurposing into evergreen formats
- Subtitle generation with branded styling
- Hook A/B testing on identical clips
- Cross-platform link routing
- Engagement-window timing optimization
Primary responsibilities
- 01Clip extraction from long-form
- 02Thread generation
- 03Multi-platform publishing
- 04Performance analysis
- 05Repurposing-to-evergreen
Secondary responsibilities
- Subtitle styling
- Hook A/B testing
- Cross-platform link routing
Workflows
- Loop 1
On new long-form: ingest → identify moments → extract clips → caption → schedule
- Loop 2
Weekly: performance review + winner re-distribution
- Loop 3
Monthly: format-fatigue audit
How we measure it
- Clips published per long-form piece (target ≥5)
- Aggregate impressions vs original long-form
- Engagement rate per platform
- Re-distribution lift on winners
Integrations
Tools this agent connects to. OAuth scopes are minimum-necessary by default.
Data sources
Information this agent reads at runtime. All scoped to your organization.
Compliance
ROI
How the math works
Distribution agency $5–15k/month. In-house social-clipper loaded $80–120k. The agent compresses cycle time from days to hours.
Human equivalent: Distribution agency or in-house clipper ($80–120k loaded)
Risks & mitigations
What could go wrong
- Over-clipping erodes long-form audience — mitigated by quality threshold
Tags
Ready to put Content Distribution Lead to work?
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